Table of Contents
What is 3-2-1 Home Plus?
This exciting new program offers borrowers as little as 3% down payment, a $2,000 gift card from The Home Depot®*, plus $1,000 to $2,500 towards closing costs/down payment assistance**. First-time homebuyers with low-to-moderate incomes have increased flexibility to consider homes in their preferred location while having enough money to finance their down payment.
Product highlights
- Conventional financing with as little as 3% down payment
- First-time homebuyers only
- Credit scores as low as 620
- 1-unit properties, condos, PUDs and manufactured homes
- Up to 100% of down payment can be gift funds
- Pre-Purchase Counseling is required***
- Income limits apply
- Must be paired with BorrowSmart Assistance
- Owner-occupied, primary residence only
- Purchase transactions only
*In the state of Nevada, the consumer receives a $2,000 lender credit in lieu of a gift card.
**Freddie Mac BorrowSmartSM down payment/closing cost assistance amounts of $2,500, $1,250 or $1,000 based on Area Median Income and other eligibility criteria. $1,000 assistance applies to manufactured homes.
***Pre-purchase counseling requires a $99 counseling fee.
Marketing resources
Send360
Products and Services > 3-2-1 Home Plus
Flyers (Nevada exclusive available under State Specific)
Postcards (Nevada exclusive available under State Specific)
Engage
Emails - Consumer and Partner
Hearsay
Social Posts - Search for "3-2-1 Home Plus"
Sharepoint
3-2-1 Home Plus Lunch and Learn
Affordable Lending Presentation
FMM Templates
Customizable print ad templates, yard signs, and sign riders are available. Reach out to your FMM to request!
Holiday Marketing
Seasonal collateral is available exclusively during the holiday season!
Find holiday flyers and postcards in Send360 under "3-2-1 Home Plus"
Social posts in Social Studio under "3-2-1 Home Plus"
Emails in Engage under "3-2-1 Home Plus"